We know developments
Powering Australia’s leading property platforms
AD Group, has quickly become Australia’s leading property marketing expert.
Our competitive position in today’s complex property market means our proven platforms are generating exceptional results for our clients, delivering qualified leads at costs well below those of other listings sites.
Australia’s leading property platform specifically built for apartment developments, we know our informed audience has an appetite for the latest apartment news and related offerings.
The definitive home of off-the-plan apartments, we deliver sharp, apartment-focused content and development news in Melbourne, Sydney, Gold Coast, Brisbane, and Adelaide. Searching, buying or developing, there’s no better place to be than here.
Development ID is a sales and network management platform for project marketers and developers, to help manage the process of selling down projects via multiple agent partners.
It gives developers complete control using one cloud-based inventory list, reservations can occur at any time, from any country, all in real time.
Apartments & Developments' focus on performance and delivery means marketing our projects through their portal consistency reaps profitable results. We continue to be impressed by their expansive offering in the off the plan property space and their bespoke approach to managing our individual projects.”
We have been using the ApartmentDevelopments.com.au platform over the past few years. The platform is very user friendly and our projects are presented very well. Over the years, through the introduction of the platform into the NSW market we have seen a steady increase in enquiry. Over the past 6 months, enquiries from the platform are on par if not more than those coming from REA and Domain. The enquiry is qualified and translated into many sales.”
In this changing market it’s critical that our marketing is driving a strong ROI. I used the AD team previously and re-engaged them earlier this year for our Sydney & Newcastle projects. We’ve seen immediate results — it’s been a refreshing change seeing quality leads that our sales team have been able to engage with”
ApartmentDevelopments.com.au has provided us with a much lower cost per lead than other real estate websites. The niche portal delivers high-quality leads, from enquirers who are actively interested in off the plan property.”
Having used AD recently for our YarraBend project their cost per registration was well under $50 and the conversion rate was significantly higher than other mediums. Their ability to leverage social media and deliver registrations is second to none and they punch well above their size in achieving registrations which is the lifeblood for any sales team.”
We had an outstanding response from AD in our recent campaign for M-City. We generated 48 leads and tracked conversions to sale and we were very pleased with the outcome, receiving 9 sales at a conversion to sale of 19%. The conversion from lead to sale is 5 times some of the competing digital platforms.”
Apartments & Developments consistently delivers great results for our projects. Quality leads have resulted in sales across our projects. I would not hesitate in recommending Apartments & Developments to other project marketers and developers who are looking for a formidable alternative to the traditional platforms.”
In recent years, Apartments & Developments have quickly transitioned from an optional ‘extra’ for our development clients to now a ‘must have’ within any media schedule. Good quality leads, increasing traffic and generous editorial coverage have greatly assisted our business.”
In an industry that is very competitive, where you find yourself always looking for qualified opportunities and cut through in a cluttered market. Apartments & Developments brings forward a genuine lead generation platform that is back up with quantitative reporting and real-time data. Having worked with AD since their inception they offer a “go to” digital platform that is relevant for all residential lead generation applications including land, medium density and apartments.”